Helping brands create and execute point of purchase displays that meet retailer guidelines & get product sold is not just my livelihood, its how I thrive!
Hi! I am Karen Fuchs, I am packaging professional with twenty plus years experience.
While I did not plan to be a packaging professional, I could not be happier with the industry that is now my passion!
Packaging is where creativity meets reality!
Yes we want creative, eye catching packaging that draws the consumer to make a purchase, but we also need it to be functional, structurally sound, meet retailer guidelines and be cost effective, this is the reality!
When I am not walking the aisles of retail or clubstore, camera in hand checking out packaging (yep no one will shop with me), I am a wife, mother of three, avid gardner and lover of all things wine!